Assessment first
New customers start with goals, routine, product curiosity, and a free assessment before choosing a pack.
Boda brand kit
Boda is a Dubai peptide access and welcome-pack experience. The brand is assessment-first, goal-led, premium, calm, and clear about support, product documentation, and responsible communication.
Foundation
Boda helps active people move from curiosity to a more organised first step: goal-led assessment, product education, documentation paths, and a premium welcome-pack experience.
New customers start with goals, routine, product curiosity, and a free assessment before choosing a pack.
Boda explains product, COA, support, and fulfillment boundaries in plain language.
The identity is restrained, tactile, active, and built around a confident first step.
Logo system
Use the lowercase Boda wordmark across approved media, partner, packaging, and campaign materials. Lime is the action signal, not the whole brand.
Color and type
Boda uses black, chalk, white, and ink as the base. Lime is for action and motion. Clay adds warmth to labels and editorial moments.
#080908Primary brand ground
#f4f2edWarm clinical background
#151612Primary text and dark surfaces
#cdf35aAction and active accent
#b55a39Warm editorial accent
#6d7068Secondary text
#dedbd2Borders and dividers
#c6bbaePackaging neutral
Current production stack: Arial, Helvetica, sans-serif. Headlines are heavy, direct, and tight; body copy stays plain and easy to scan.
Keep claims factual and restrained. Boda should be described as a premium access, assessment, documentation, and welcome-pack experience.

Packaging
The welcome pack is the proof of the promise. It turns a cold order into a clear first step with cards, QR support, product documents, and a premium box experience.
Media and partner assets
A curated set of approved logos, packaging visuals, and partner materials for media, presentations, and external introductions.
Core logo files, social avatar, packaging visuals, and partner one-pager for editorial or partner use.
Download media kitWordmark, lockup, monogram, light mark, and social avatar in SVG format.
Download logosWelcome-pack mockups and selected print-ready pack assets for presentations and partner conversations.
Download packagingA concise partner-facing PDF for trainers, gyms, wellness partners, and warm introductions.
Open PDFIndividual files